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About Amit Varma

Amit Varma is a writer based in Mumbai. He worked in journalism for over a decade, and won the Bastiat Prize for Journalism in 2007. His bestselling novel, My Friend Sancho, was published in 2009. He is best known for his blog, India Uncut. These days, he makes his living playing poker as he works on his second novel.




My Friend Sancho

My first book, My Friend Sancho, was published in May 2009, and went on to become the biggest selling debut novel released that year in India. It is a contemporary love story set in Mumbai, and had earlier been longlisted for the Man Asian Literary Prize 2008. To learn more about the book, click here.


If you're interested, do join the Facebook group for My Friend Sancho


Click here for more about my publisher, Hachette India.


My posts on India Uncut about My Friend Sancho can be found here.


Bastiat Prize 2007 Winner

Recent entries

Sweet Dopamine

This is the fourth installment of my weekly poker column in the Economic Times, Range Rover. If TV shows and…

The Balancing Act

This is the third installment of my weekly poker column in the Economic Times, Range Rover. If Jimi Hendrix was…

The Language of Indian Politics

This is the third installment of Lighthouse, my monthly column for BLink, a supplement of the Hindu Business Line. Indian…

The Numbers Game

This is the second installment of my weekly poker column in the Economic Times, Range Rover. ‘Math is over-rated in…

The Bookshop Romeo

This is the first instalment of Range Rover, a new weekly column on poker I am writing for the Economic…

15 September, 2008

Mahatma Gandhi At A Barbeque

Does this advertisement offend you?

I like the ad, and the campaign that it is part of. (Check out the Jyllands-Posten ads with Nelson Mandela and the Dalai Lama.) But I suspect that if the Gandhi ad was seen in India, there would certainly be so-called Gandhians getting upset by such a portrayal and demanding an apology from Jyllands-Posten—thereby missing the point entirely.

(Link via email from Ambuj Saxena.)

Posted by Amit Varma in Freedom | Media

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